Billing/Charging: The Perennial Power Tool for
Change
Tuesday Sessions
STEM the Tide of Telecom Expense 10:45 – 11:30 a.m.
Self-service Telecom Expense Management (STEM) can provide less
expensive, and sometimes free, expense management and analysis. STEM goes
beyond billing to include inventory and ordering, provide expense
analysis and enable upfront controls for ongoing telecom expense
management. This session will discuss synchronizing inventory from
initial service order to final bill; managing assets and usage across
multiple devices; building flexibility into online billing and reporting
tools; and performing e-billing and how it fits within a broader eService
strategy designed to meet the full scope of customer needs.
Speaker: Tom Angeline, Senior Director of
Business Development & Marketing, AT&T
Case Study: The Realities of Billing Transformation 11:45
a.m. – 12:30 p.m.
Hand-in-hand with its spin-off from Sprint, EMBARQ was faced with a
monumental task: transforming its immediate billing operations in a mere
12-month window without impacting its customers or operations and keeping
it inline with its greater transformation goal of enhanced, integrated
service offerings delivered with a superior customer experience. This
session will reveal the lessons learned during the overhaul of existing
business processes, migration of 3.7 million customers and a smooth
transition for 4,000 customer service operators.
Speaker: Julie Sehrt, Service Delivery Manager, Embarq
Mass Correction As an Enabler of Revenue Assurance 2 – 2:45 p.m.
Recently there have been growing concerns in the industry regarding the recapture of revenue when large numbers of errors are detected. In this presentation, Subex and Verizon will discuss strategies and tools for successfully correcting high volumes of individualized errors. Verizon has made significant strides in the development of mass analysis and correction tools and processes that have had predated success in several initiatives across the enterprise. The discussion will also include a brief history of tool-based correction processes, including examples where carrier strategies have succeeded, as well as examples of where they have failed.
Speakers: John Myers, Senior Consultant, Subex Ltd.
Kathy Romano, Executive Director, Verizon
Case Study: Billing Transformation 3 – 3:45 p.m.
Many service providers have faced the daunting task of transforming their
billing systems to support the addition of broadband or wireless. But RCN
Metro transformed its billing system from a cable-centric system to one
supporting a full-service, communications service provider system. The
company will present a case study on this transformation.
Speaker: Chris Lowe, Senior director, IS/IT, RCN Metro
Wednesday Sessions
Case Study: Rethinking Billing for Next-Generation Service Providers 9 – 9:45 a.m.
Traditional billing solutions were built to address the legacy telecom
business model and related challenges. Enabled by new technologies like
SOA and Web services, service providers are now rethinking their billing
architectures and focusing on new priorities and challenges. Evolve IP, a
managed technology provider offering telephony, network services and
hosted applications, has taken a radically new approach to solving the
billing problem.
Speakers: Camilla Dahlen, President, HighDeal
Robert Hirtsko, Communications/Media Industry Principal, SAP Americas
The Trials and Tribulations of Servicing the Corporate Sector 10 – 10:45 a.m.
In a challenging economy, subscribers of all types are looking to better manage their telecommunication costs. For businesses, telecommunication services are a significant expense and managers are intensely scrutinizing their services to cap costs. In turn, operators are driven to develop compelling offers that entice business users, but worry about how their systems can support the various tariff structures and programs. This session will identify the profiles, challenges and solutions of some of the leading operators servicing the corporate sector.
Speakers: Jennifer Fellows, Vice President of Product Management for Intec
Thursday Sessions
Transpromotional Billing 9 – 9:45 a.m.
Today’s invoice is no longer just a financial document. It must also act
as a powerful communication and marketing tool that generates revenue and
improves customer relations — called, for short, transpromo. This session
will discuss ways to improve your current transpromo efforts as well as
how to make sure you are getting the desired results. It goes beyond the
basics to providing an action plan for your transpromo initiatives.
According to a recent study, 63 percent of companies are planning to add
marketing messages within the next 36 months, which makes this session
timely as well as informative.
Moderator: Dawn Kaplan, Principal Systems Engineer, Operations & Transformation Solutions, Telcordia
Speakers: Debbie Miglaw, Director, Product Management, DST Output
Rich Hoffman, Vice President, Technical and Operations, OSG Billing
Services
The Five Planning Challenges for FTTx and How to Overcome Them 10-10:45 a.m
FTTx is much more complicated and costly for carriers than their marketing and advertising departments would have us believe. Recent research indicates that laying fiber optic cable can cost anywhere between $10,000 and $70,000 per mile. Still, carriers large and small are making significant investments to extend their fiber footprints. To compete effectively today, marketing and network plans must integrate in real time to meet business and customer demands. This is where integrated network planning comes in. By providing a comprehensive, systemic approach to planning new services, the risks of new fiber deployments are lessened and greater alignment between demand and services can be obtained. Learn how to demystify FTTx architecture choices and approaches.
Speaker: Mike Devlin, Vice President, Business Development, VPIsystems |