Track One: Business Optimization

Billing and charging have led the transformation of business support systems into key competitive weapons. New dimensions of time and place and content consumption across lines of business have made keeping pace with the developments in BSS a necessity. This track will highlight why service providers need to revisit their notion of billing and business operations and continue investing in the flexible features that will help them compete in a real-time, personalized world.

WEDNESDAY, JUNE 15

11:30 a.m.–12:30 p.m.

ARE YOU READY FOR THE CLOUD? THINK BEFORE YOU LEAP

Mike Holleran will discuss the emergence of Cloud Computing, the different types of Cloud providers and provide a...

Mike Holleran will discuss the emergence of Cloud Computing, the different types of Cloud providers and provide a level set of common terminology. Based on real world experience, a focus will be placed on discussing which systems and applications lend themselves for service providers to outsource and leverage the ubiquity and financial rewards of the Cloud. Finally a framework and recommendations will be presented for organizations to consider and address before shifting any of their systems to the Cloud.

Speaker:

Mike Holleran, Senior Product Manager of SaaS Operations, Info Directions

3–3:45 p.m.

PANEL DISCUSSION: Innovations in Charging and Billing for the Cloud, in the Cloud

As services are accessed from the cloud by enterprises, service providers are evaluating different methods of...

As services are accessed from the cloud by enterprises, service providers are evaluating different methods of monetizing computing and application resources. This expert panel discussion will explore ways for operators to leverage charging and billing platforms to bring new usage or QoS-based pricing, spot market pricing and cross-product discounting business models to market. The panel will discuss how pricing models are evolving, the potential for bill shock in the cloud and how to leverage new hosted charging and billing architectures to charge for the cloud ‘in’ the cloud.

Moderator:

Dan Baker, Research Director, Technology Research Institute

Panelists:

Dave Labuda, CEO/Founder, MATRIXX Software
Mike Morini, President and CEO, Aria Systems
Shree Kodavatiganti, Principal Consultant, Billing and Customer Care Practice, Infosys

4–5 p.m.

Anatomy of a Billing Conversion – A Frontier/ProCom Case Study

With or without M&A activity, system consolidations and conversions will continue to be a fact of life despite...

With or without M&A activity, system consolidations and conversions will continue to be a fact of life despite being fraught with risk, highly complex and sometimes fatal. This is an in-depth case study of Frontier Communications’ integration of the Verizon West Virginia properties, presented by those who made it happen and where converting 617,000 access lines and related assets was just the beginning. They had a tight timeline of 12 months to plan, design, implement and convert. In this session, they will share their strategic and operational challenges and considerations as well as the technical ones. They will cover key success factors, pitfalls and proof-points around the role of the billing, customer care and operations support systems in a telco’s competitiveness, profitability and future growth.

Speakers:

Ardeth Smith, Vice President, Client Delivery and Strategies, ProCom Consulting
Monica Braden, Assistant Vice President, Business Operations, Frontier Communications
Paul Treasure, Vice President of IS, Frontier Communications

THURSDAY, JUNE 16

8:30–9:15 a.m.

THE REVENUE AND REGULATORY IMPACT OF INTERCARRIER ACCESS and USF REFORM

At home in the trenches of carrier access billing and intercarrier compensation, TeleSphere and TMI have delved deep...

At home in the trenches of carrier access billing and intercarrier compensation, TeleSphere and TMI have delved deep into the latest USF reforms and found their impact significant. Don’t be caught unaware and ill-informed. See what these changes could mean to your back office and your business.

Speakers:

Jim Steele, Director, Business Development, TeleSphere Software Inc.
Carey Roesel, Vice President and Consultant, Technologies Management Inc.

9:30 – 10:15 a.m.

SPLIT BILLING: UNLEASHING PERSONAL USAGE TO MAXIMIZE BUSINESS

Being connected to who and what we need at anytime has become the standard for workers in many organizations. But...

Being connected to who and what we need at anytime has become the standard for workers in many organizations. But when management enforces strict policies against non-business activity the revenue potential is limited. Carriers must find a way to maximize the APRU for each and every customer – even in the business segment and one way is with split billing, which flags business and personal usage and invoices as appropriate. This session shows how a leading global carrier is using true split billing to drive increased data penetration and revenue among their business customers.

Speaker:

Derek Edwards, CEO, Globys

10:30–11:15 a.m.

GOING BEYOND WITH REAL-TIME, LIME (C&W CARIBBEAN) AND COMVERSE

Lime Caribbean is wholly owned by Cable & Wireless Communications. It is the Caribbean's leading communications...

Lime Caribbean is wholly owned by Cable & Wireless Communications. It is the Caribbean's leading communications company operating within 14 Caribbean islands, providing wireless, wireline and broadband services. It also is the subject of this case study in which Comverse helped evolve its prepaid services with real-time marketing capabilities paving the way for evolution towards convergence (payment and service).

Speakers:

Emerson Hewitt, Vice President of Imagineering and Product Development, LIME
Raman Abrol, Vice President, Head of Worldwide Product Sales, Comverse BSS Business Group

11:30 a.m. – 12:30 p.m.

PANEL DISCUSSION: MANAGING DEVICES AND ECOSYSTEMS PARTNERS IN AN M2M WORLD

Managing the billions of connected devices populating our environment in a machine-to-machine scenario is raising new...

Managing the billions of connected devices populating our environment in a machine-to-machine scenario is raising new challenges for service providers. They need to learn about heterogeneous new protocols, security issues, authentication uncertainties and roaming questions to name a few. Data and service management for new volumes of data, revenue sharing complexity and device-to-user mapping become more important. Ecosystem management and partner management become critical. And did we mention making money? This panel will discuss what is needed to effectively manage this new complex environment.

MODERATOR:

Michele Pelino, Principal Analyst, Forrester Research

PANELISTS:

Ross Caplan, Manager, M2M Strategy, Modules and Solutions, Verizon Wireless
Florence Webber, OSS Solution Manager, HP Communications and Media Services
Jeff Newman, Senior Vice President, WW Sales, Strategy and Business Development, Enfora, a Novatel Wireless company

FRIDAY, JUNE 17

9 – 9:45 a.m.

A New Approach to Charging for the Post- "All-You-Can-Eat" Data Era: A SETAR/Acision Case Study

As mobile data consumption continues to grow, the introduction of tiered data pricing represents a paradigm shift by...

As mobile data consumption continues to grow, the introduction of tiered data pricing represents a paradigm shift by operators away from "all-you-can-eat" data plans and underscores the mounting congestion challenges. Acision’s Rob Jones will outline why operators need to move beyond volume-based pricing and implement more sophisticated charging strategies. Ivo Dongen, CIO of SETAR NV, Aruba's national telecommunications provider, will discuss deploying a groundbreaking pre-paid/post-paid hybrid pricing plan that demonstrates this strategy.

SPEAKERS:

Ivo Dongen, Manager, IT Applications, SETAR N.V.
Robert Jones, Vice President of Product Marketing and Business Development, Acision

10 – 10:45 a.m.

PANEL DISCUSSION: Smart Grid: The Role of the Back Office

Despite some inherent reluctance to rely on one another’s infrastructure, the smart grid presents opportunities for collaboration...

Despite some inherent reluctance to rely on one another’s infrastructure, the smart grid presents opportunities for collaboration between service providers and their utility brethren. Much of that opportunity lies in the back office. This session will bring utilities, telcos and their suppliers together to find areas of common ground.

Moderator:

Juliet Shavit, President, Smartmark USA

Panelists:

James Dunlap, President, Cycle 30
Eric Nelson, Managing Principal, Synaptitude Consulting
Cynthia Brumfield, Director of Research, Utilities Telecom Council
Chris Lewis, Director, Market Development, Cognera

11 – 11:45 a.m.

PANEL DISCUSSION: UPPING YOUR GAME FROM NETWORK TO TRUE SERVICE MANAGEMENT

Technologists in telecom operations understandably have a technology mindset. They live and breathe networking. But that is...

Technologists in telecom operations understandably have a technology mindset. They live and breathe networking. But that is not what service providers sell; they sell services. This session will explore ways to build a better bridge between IT and operations and elevate the operations mindset and processes from network management to service management, keeping pace with the technology that has already done so. This is where BSS and OSS come together to focus the energies of their respective departments.

MODERATOR:

Tim McElligott, Editor-in-Chief, B/OSS

Panelists:

Mark Wyman, Vice President of OSS, Time Warner Cable
Ed Pinnes, Executive Director of Strategic Solutions, Telcordia Technologies
Kaynam Hedayat, CTO and Senior Director, Product Management, EXFO